CATEGORY:
Technology
PERIOD:
4.5 Years
INCENTIVE TYPE:
Channel: Selected Channel & Distribution salespeople
NO OF PARTICIPANTS:
750
Description:
An incentive established for both Distributors and selected Channel partners
Objective:
To increase product loyalty, retain and recognise achievers, increase product knowledge and increase sales within sell in and sell out channels
Solution:
An online claiming portal where claims are uploaded and champions allocate sales to participants. Reward catalogue with reloadable gift card available as well as bi-monthly sprint campaigns.An online claiming portal where claims are uploaded and champions allocate sales to participants. Reward catalogue with reloadable gift card available as well as bi-monthly sprint campaignsAn online claiming portal where claims are uploaded and champions allocate sales to participants. Reward catalogue with reloadable gift card available as well as bi-monthly sprint campaigns
Results:
Increased Channel revenue by 20% over 12 months. Average margin per unit increased by approximately 30%