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Sales & Channel Incentives

Sales & Channel Incentives

Create brand loyalty and motivate your sales team with a sales and channel incentive programme. Encourage and inspire your sales channels to go the extra mile and reach targets by rewarding them for their contribution to your business’ bottom line.

Sales Incentives:

Our Sales Incentive programmes are custom designed to engage, motivate and reward internal Sales Teams & Employees. Understanding what motivates and drives your sales team will help us create a bespoke incentive solution that will enable your business to maximize return on investment. The programme will measure performance and return on objective while reaching overall company goals.

Channel Incentives:

A Channel Incentive solution will increase loyalty, foster relationships and drive sales to new levels of success within your distribution channel. That’s why we design our Channel incentive programmes to engage, motivate and reward channel partners for their contribution to overall company growth and successful work done. 

Our NetUwin system is a multi-channel tracking tool that’s used to facilitate the implementation of the programme. With NetUwin, all participants across all channels will have clear objectives and be inspired by the wide range of rewards that can be attained.

Benefits

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Sales team is motivated to achieve targets and drive sales.

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Engagement through the incentive programme enables participants to have a clear vision of their targets at all times.

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Sets Attainable targets and then motivates to exceed them.

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Builds relationships and establishes brand loyalty across multiple channels.

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Engage third party personnel with a cutting-edge digital interface.

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Increase in performance equals an increase in sales volume which contributes to bottom line objectives.

What we offer

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Creative Solutions:

Create inspirational solutions that talk to a multifaceted audience and take your participants on a journey that touches their hearts and keeps them motivated with visual interphase. The Program creation includes:

  • Programme creation includes brand identity implementation.
  • Brand identity implemented throughout the program.
  • URL registration for each company.
  • Design of all platform interfaces with your brand identity.
  • Copywriting for all web and mobile site elements.
  • Testing environment for all engagement communication on front-end
  • Communication messaging set up for participants includes SMS and Emails that are sent out to motivate and drive engagement. All communication is customized according to the target audience.

Programme Support:

We have the following support in place for clients and their participants:

 

  • A committed Account Manager is assigned to the client to implement and run the programme.
  • The Account Manager deals with all enquiries from participant to regional manager.
  • We maintain, monitor, and administer all back and front-end functionality.
  • We prepare a communication strategy and provide content that is relevant for the audience you are engaging with.
  • Budgets and processes are managed to ensure the success of the programme.
  • Measurement analysis & awarding of points are reported weekly to the programme manager during the pilot phase. Frequency of reporting after the pilot phase is determent by each client.
Strategic Consulting

Our consultants can evaluate an existing programme, provide insights and make suggestions to enhance the programme.

For new programmes, we work with you to analyse the business needs and identify which part of the business will benefit the most and get the best return on investment.

We create a blueprint from past analytical data to determine the budget and then implement, launch and sustain the incentive programme accordingly.

Our Online Reward System – NETUWIN

We have developed an advanced recognition and reward platform with both a web and app interface that allows participants to track their goals, engage through messaging and redeem their rewards.

The system is custom designed for your company’s objectives.
All data is collected, used and stored in a fully POPI compliant manner
All data is collected, used and store Individual registration to enable point collection.
Performance mapping of business goals for channel partners
Measure return on objective
Participants can spend their reward points on our Kudosh gift card, virtual card, or voucher mall

Case Studies

FAQ

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Q: Why is communication the heartbeat of an incentive programme?

The best plans are derailed by poor communication. It is important for every participant to know what is expected and how it will be rewarded. Specifically, they must know “how much extra money or what reward will I receive by accomplishing a specific goal?” Your employees must know their own and the company’s objectives, which means that the company’s performance must be communicated throughout so that employees’ expectations for the sales and channel rewards programme align with reality. This doesn’t necessarily mean the company must show their full financials to all employees, but rather a leader board of targets measured against employee performances.

Q: What value do you place on a reward?

Sales and Channel Incentives don’t motivate people unless they see value in the reward. It doesn’t have to be money, but it does need to be meaningful. Rewards have to be desirable to a range of people with different motivations. This is why offering a variety of rewards is a good idea.

Employees can then choose the ones that are relevant to them. It is also important that rewards are fair and that targets are based on employees’ roles, experience, seniority, and any other factors.

Q: What measurement do you put in place to see if your sales and channel incentive programme is effective?

Employees must be measured to determine if they comply with the goals set out in the performance, sales and channel programme. If there is no clear evaluation process, neither you nor the employee will know whether the goal has been met or not. And if you don’t know if the goal was met, then you don’t know if you should receive a reward. The criteria should be clear and measurable.

Q: Why does Uwin Iwin create a different programme for each client?

Be strategic, the best incentive plans promote behaviours that are consistent with the company’s strategic plan, marketing efforts, financial goals, productivity processes, and personnel development. Without purposeful linkage to your performance incentive strategy, sales and channel incentive plan risk promoting behaviours that are contradictory to the stated strategy.